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Realty Plus Team  
RP Spotlight on Branding Real Estate

“The roadmap to the realization of commercial dreams in real estate lies in branding,” extolled Vahid Mehrinfar, the charismatic executive principal and chief brand architect of Vahid Associates, a global real estate advisory that has been involved in development projects to the tune of $2.3 billion across America and the Gulf region, and executive principal, Idea, of Lowe Contexture, Bahrain associates of Lowe & Partners worldwide.

Mehrinfar was addressing a select audience from the real estate industry at an interactive session on ‘Branding for Real Estate or Building the Future’, organized by the Realty Plus magazine at Mumbai on May 4, 2005.

Making his presentation before a rapt audience that included prominent developers and real estate consultants from Mumbai, Thane and Pune, Mehrinfar averred that given the recent positive developments in the domestic real estate scenario, the Indian realty market now offered excellent global potential. “Real estate in India is buzzing, like in many other parts of the world. However, while real estate across the globe was moving fast towards higher standards, it’s not happening so much in India,” he added.

KOAPA Event Brings Developers, Finance Cos Under One Roof

Realty 2005, one of the most important real estate events organised by the Karnataka Ownership Apartments Promoters Association (KOAPA), was held in Bangalore on April 30 and May 1.This event plays a very important role for those planning to purchase a home.

Apart from the leading developers in the city like Brigade Group, Sobha Developers, Puravankara group, Adarsh Developers, Gopalan Enterprise, Ranka Group, Golden Gate developers etc, there was a distinct presence made by the finance houses.

The event was sponsored by ICICI Bank Home Loans and co-sponsored by HSBC. The other financial institutions present were CANFIN Homes, IDBI, HDFC, ABN AMRO and SBI.

Spotlight On Thane Realty

A sum total of 243 flats were sold, while home loans in excess of Rs 60 crore were sanctioned on the spot at the fifth edition of Thane Property – 2005, the housing and real estate exhibition, organised by the Thane unit of the Maharashtra Chamber of Housing Industry (MCHI).

Held between April 22 - 25, 2005, the four-day event witnessed a deluge of nearly 25,000 visitors who used the opportunity to pick and choose their dream home from a spectrum of quality options under one roof. The list of participating developers from Thane, Mulund, Pune and Nasik showcasing over 100 commercial and residential options included several prominent players like Hiranandani Constructions, Nirmal Group, Runwal, Acme Housing, Everest Developers, Puraniks, Dosti Group, Kanakia Constructions, Soham Builders, Vijay Group, Mittal Builders and the Dheeraj Group among many others. Also displaying their wares at the expo were leading players from segments such as home decor, interiors, modular kitchens and readymade furniture.

Circa 2005: Turning Point For Indian Real Estate

The Confederation of Indian Industry (CII) organised the Realty Summit 2005, the 3rd CII Real Estate Conference in Mumbai on April 29, 2005.

Addressing a rapt audience were a host of industry bigwigs who made power-packed, interactive presentations on key issues that included Foreign Direct Investment, corporatisation of the real estate industry and the growth of public - private partnerships as a development model.

Anuj Puri, Chairman (construction and real estate taskforce), CII WR and MD, Chesterton Meghraj Property Consultants Pvt. Ltd. set the ball rolling by stressing on the need for 'out of the box thinking', citing West Bengal as a prime example of private - public partnership that needed to be replicated in other states.

Arun Nanda, Executive Director, Mahindra & Mahindra Ltd., opined that there was too much money chasing real estate. While there is a growing estimated demand for residential realty, he pointed out that in some locations, land was currently being bought at rates per FSI square foot, which was almost on par with rates of ready possession real estate, which was a worrying trend.

Endorsing his views, Nasser Munjee, senior advisor, KPMG, added, “As India begins to rebuild itself, the process of urbanization connectivity and infrastructure are taking centre stage." He stressed the need for a well-thought out, detailed planning process, which was a must for planning the development of any city.

Geoff Marsh, visiting professor, University of Westminster, London and director, London Property Research, gave an overview of Indian real estate from the perspective of foreign investors. He traced the improvements from 1995, which he described as a time when Indian real estate was poor value for money because it lacked transparency, was hideously expensive and had no decent product.

Infrastructure Development Needs You, Investors Told

The investors must take advantage of India’s huge infrastructure development requirements, estimated at more than $150 billion over the next five years, according to Union Commerce and Industry Minister, Kamal Nath. The area of operation covers roads, seaports, airports, power, water supply, sewerage, solid waste management and international convention centres.

Nath made the statement while inaugurating the two-day India Infrastructure Summit organized in New Delhi by the Federation of Indian Chambers of Commerce and Industry (FICCI) and the Department of Industrial Policy and Promotion, with support from the World Bank. The summit was held on March 28 and 29.

The objective of the summit was to discuss the present status of infrastructure development in India, prepare a roadmap for its robust growth in the future and highlight investment opportunities in this area to attract the private sector and the FDI.

There were six sessions which deliberated on issues like roads and highways, urban transport, SEZ, ports, airports, public-private partnership and state initiatives. Eminent international speakers made presentations on global experience of implementing large infrastructure projects.

Ghar 2005 A Home Opener

Ghar 2005, an exhibition on complete home solutions, was organized by the Indian Express Group at Sunrise Garden in Pimpri on the Mumbai-Pune highway from April 8 to 10. It was a perfect one-stop shop for those with property on their mind.

The show was opened by Vilas Nungude, chairman, standing committee, Pimpri-Chinchwad Municipal Corporation.

From décor and interior designing to furnishing tips, the display saw lively interaction between the buyers, promoters and developers. At a seminar on one of the four days, the relationship of Feng Shui and Vaastu Shastra with residential property was clarified. Hemendra Singh, who heads the Kunal Group, gave suggestions on purchase of property. On the concluding day, a seminar was held on ‘Architecture Myths and Beliefs.’

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